Plant the Seeds: A Marketing Analogy

I’m here in Málaga, Spain celebrating Thanksgiving, which isn’t a holiday here. But my daughter and I are celebrating anyway because for us this has always been a day for reflecting on what we’re thankful for. And this year? We’re thankful to be basking in the Spanish sunshine. Moving here took years of planning and…

Building Confidence in Your Editing Career

A few years ago, two students started taking classes at Club Ed. Both had solid backgrounds that helped them quickly grasp the principles of developmental editing – one had a teaching background and the other had a journalism background. One of these students recently celebrated their first $10,000 month. The other student got bogged down…

Helping Authors Strengthen Story Settings

The setting of a novel consists of multiple elements, big and small, that nest inside each other like those little Russian dolls. We might show this hierarchy of settings like so: If you think about it, the micro setting of “the living room of 601 San Mateo Road Apartment 16” implies the existence of all…

World-building Without Info-Dumping

World-building is often seen as the province of science fiction and fantasy writers who have to convey new-to-us settings and cultures, and occasionally by historical writers who have to convey the feel of an era that a reader may not know much about. But every story takes place somewhere. Even stories set in a contemporary…

The Connection Between Character and Setting

Authors have a tendency to prefer focusing on character and/or plot at the expense of setting/world-building. (The exception is some SFF writers, who focus on setting and forget about plot and character.) So as editors we will often call that out and say something like, “Add a little description here. Otherwise it’s like Miles and…

Time for a Secondary Niche?

Editors with some experience often come to me with concerns about sustaining their business. They’re usually in a particular niche, such as copyediting mystery fiction, and they’ve stalled in some way – they don’t have quite enough clients and they’re not making quite enough money. The Benefits – and Drawbacks – of Niches We know…